Program number: 

Multi Year Agri-Marketing Campaign For Members

A $174,000 advertising subsidy will be available through CNLA’s AgriMarketing program to support member Plants Love You advertising between April 1 2024 and March 31, 2025!*

Plants Love You 2024 Theme:

“What can you do to help create a cleaner and greener planet?"
Plants are your answer!

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Six public call-to-action answers are featured:

  1. Plant and Nurture Natural Air Cleaners
    Plants absorb CO2 (carbon dioxide) caused by emissions and produce the clean O2 (oxygen) we breathe.

  2. Plant and Nurture the Lungs of Our Cities
    Plants absorb CO2 (carbon dioxide) caused by emissions and produce the clean O2 (oxygen) we breathe.

  3. Plant and Nurture Natural Air Conditioners
    Strategic placement of trees in urban areas can cool the air by between 2°C and 8°C.

  4. Plant and Nurture Natural Air Purifiers
    Plants are natural filters for urban pollutants and tiny particles.

  5. Plant and Nurture Natural Habitat
    Urban green spaces provide homes for wildlife and plants, increasing urban biodiversity.

  6. Plant and Nurture Natural Health Plans
    Spending time in urban landscapes improves physical and mental health by increasing energy levels and reducing blood pressure and stress.

Every sector is represented:

  • Growers
  • Retailers
  • Landscape Service Providers
  • Lawn Care Service Providers

How to Take Part

  1. Members will receive online access to member folders containing:
    1. Refreshed Plants Love You logo files
    2. Simplified for improved traditional and digital advertising effectiveness
  2. Shareable Video files (Coming Soon)
    1. Plants Are the Answer
    2. Plants Are the lungs of Our Cities
  3. Customizable Social media ad files (add your logo and url and share) Use the hashtag
    1. Ad templates
      1. Use content for creating your ads.
    1. Facebook
    2. Instagram
    3. Linkedin

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  1. Ad templates
    1. Use content for creating your ads.

Adapt marketing materials such as:

  • Website
  • Traditional media
  • Digital media
  • In-store signage, etc.

DOWNLOAD MARKETING ASSETS

FOLLOW US ON SOCIAL FOR MORE

Contact

Nicole Xavier
Member Services Coordinator

1 (888) 446-3499 ext 8625
nicole@cnla-acpp.ca

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